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Kembangkan bisnis Anda di Pinterest

Pinterest adalah tempat orang menemukan ide-ide baru, membuat rencana, dan berbelanja. Dengan iklan Pinterest, kamu bisa menjangkau audiens di setiap tahap perjalanan konsumen. Daftar akun bisnis gratis untuk mengakses iklan dan alat pemasaran lainnya.

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Alasan utama orang menggunakan Pinterest adalah untuk menemukan produk dan merek baru1

Tempat di mana iklan tidak terasa seperti iklan

Pengguna mingguan Pinterest lebih cenderung mengatakan bahwa iklan terasa relevan di Pinterest, dibandingkan dengan orang yang menggunakan platform lain.2 Karena pengguna di Pinterest ada di sini untuk mengambil tindakan, iklan justru meningkatkan pengalaman mereka—bukan mengalihkan perhatian mereka. 

Cara kerja Pinterest
Pelajari tentang iklan
Foto seorang pemuda menggunakan headphone, di kedua sisinya ada iklan headphone nirkabel dan tombol “Tambahkan ke tas”

Solusi efektif untuk setiap tujuan

Bangun kesadaran atas merek

Kembangkan jangkauanmu dan bangun kesadaran merek atau produk. Format seperti iklan gambar, iklan Ide, atau video Premiere Spotlight bisa membantu menceritakan kisahmu dan terhubung dengan pelanggan baru.

Merek menang besar dengan iklan Pinterest

Merek seperti Nestlé, Urban Outfitters, dan CeraVe telah menggunakan Pinterest untuk mencapai tujuan mereka. Jelajahi bagian kisah sukses kami untuk melihat bagaimana merek meraih hasil untuk berbagai tujuan.

Baca kisah sukses
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Semua dimulai dengan akun bisnis

Akun bisnis  membuka rangkaian lengkap alat bisnis kami, seperti iklan dan analitik. Pendaftaran gratis dan mudah untuk memulainya.

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Buat iklan
Sebuah perusahaan bernama “Bluxome” menampilkan seorang wanita yang mengenakan aksesori mentereng, di samping tombol “Promosi”

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Ikon daftar poin-poin penting
Jelajahi platform pembelajaran gratis kami

Pinterest Academy (dalam bahasa Inggris) menawarkan pelatihan taktis dan mendalam—didukung oleh pakar internal kami. Kamu bisa mengikuti kursus, menonton webinar, atau mendapatkan lencana untuk memamerkan keahlianmu. Dapatkan lebih banyak dari iklanmu dan tingkatkan kesuksesanmu. 

Daftar sekarang ↗

Pertanyaan yang sering diajukan

Pertama, buat akun bisnis gratis. Lalu, lihat panduan memulai untuk mendapatkan tips tentang alat dan fitur bisnis.

Orang-orang menggunakan Pinterest untuk menemukan merek baru dan membeli produk. Dengan akun bisnis, kamu akan memiliki lebih banyak alat untuk membantu menjangkau audiens tersebut dan mengembangkan bisnismu. Misalnya, kamu akan mendapatkan akses ke iklan, analitik, dan wawasan audiens kustom. Akun bisnis bisa didapatkan gratis, dan kamu bisa menetapkan anggaran sendiri jika memutuskan untuk menjalankan iklan.

Akun bisnis memberimu akses ke alat canggih seperti iklan dan analitik. Fitur-fitur ini tidak tersedia di akun Pinterest standar, jadi pastikan kamu menggunakan akun bisnis untuk tujuan pemasaran apa pun. Jika sudah memiliki akun pribadi, kamu bisa mengonversikannya menjadi akun bisnis dalam beberapa langkah mudah. Atau, kamu bisa mendaftar akun baru jika memilih untuk memisahkan akun pribadi dan akun kerja.

Orang-orang datang ke Pinterest dengan pikiran terbuka. Mereka bersemangat untuk menemukan merek dan produk baru yang akan dibeli. Dengan akun bisnis Pinterest, kamu bisa tampil di hadapan audiens yang kamu sayangi pada tahap mana pun sepanjang perjalanan ini—lalu membantu memandu mereka dalam melakukan pembelian. 

Fitur belanja dirancang di banyak bagian dari platform kami. Artinya, produkmu akan sesuai dengan pengalaman orang lain, dan tidak terasa asing. Kamu bisa mengetahui lebih lanjut tentang iklan shopping dan produk di halaman khusus kami.

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